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ABOUT US

Building a smarter world, one industry at a time.

Powered by AI and deep industry insight, we help turn ambition into real-time innovation and measurable human impact.

AI-First

Intelligence woven into every layer

We don't bolt AI onto existing processes, we redesign them from the ground up with machine intelligence as the foundation.

0+YearsBuilding Since 2012
0VerticalsBusiness Verticals
0CountriesCountries Served
0%FocusFocused on Real-World Impact
BUSINESS OVERVIEW

More than a business, a solution provider.

At Aashita Group, we do more than just run a business, we are a dedicated solution provider solving real, everyday problems.

Aashita Enterprises leadership inspecting bearing rings on the factory floor
On the floor in Jaipur, where the group started
GLOBAL PRESENCE

One campus in Jaipur. A footprint across Asia.

Bearings leave our floor and land on machines thousands of kilometres away. Tap a marker to see what we run there.

JaipurNingboWuxiHo Chi MinhJakarta

Jaipur, India

Group headquarters

Manufacturing lines, metrology lab and the product engineering studio all operate out of Jaipur.

05

Cities on the map

04

Registered entities

12+

Export destinations

OUR VISION

Three A’s. Made for Impact.

Every venture within Aashita exists to solve meaningful problems, create opportunities and contribute toward a better future.

Affordability

Shattering costs. If a solution isn't affordable for the common person, it isn't a solution. We measure success by lives changed, not just metrics, making technology accessible to every Indian.

Accessibility

Breaking barriers. Innovation must reach the remotest village to be truly successful. Technology should serve everyone, not just the privileged few, democratising intelligence for all.

Adaptability

Evolving solutions. Our ventures adapt to changing needs and contexts. Intelligence amplified means solutions that grow with you, learning from real-world challenges to deliver meaningful impact.

LEADERSHIP & VISION

Building Systems That Outlast Decades.

Pankaj Gupta, Founder of Aashita
“We don’t just build products. We build enduring solutions that create real, measurable operational impact, without unnecessary complexity or silent failures.”

Pankaj Gupta

Founder & Managing Trustee · Est. 2012, Jaipur

35+ YrsIn the bearing industry
4 HubsIndia, China, ID, VN
100+Systems deployed

Key roles & achievements

Proprietor
Aashita Enterprises
Director
Ningbo Aashita Daze Enterprise Co. Ltd.
Commissioner
PT Aashita Metal Persada
Managing Director
CÔNG TY TNHH Vietnam Aashita Enterprise
Trustee
Aashita Cancer Care Trust
Managing Director
Aashita (Wuxi) Research & Technology Co. Ltd.

Areas of expertise

  • Manufacturing and sourcing of ball and roller bearings
  • Value engineering and value analysis
  • Cost reduction strategies
  • Global sourcing and supplier relationship management
  • Lean manufacturing and process improvement
  • Business development and strategy
  • Import/export and international trade
OUR TEAM

The people behind the work.

Domain specialists across manufacturing, technology, oncology and operations, brought together around one promise.

Leadership & Team
Pankaj Gupta, Founder & Managing Trustee

Pankaj Gupta

Founder & Managing Trustee

Aashita Group

Aayush Gupta, Chief Commercial Officer

Aayush Gupta

Chief Commercial Officer

Aashita Enterprises

Sunny Dhalia, Chief Technology Officer

Sunny Dhalia

Chief Technology Officer

Aashita Technosoft

Global Operations Lead

Head of Supply Chain

Aashita Enterprises

Responsibility

What we owe the place we operate in

A manufacturer’s footprint is measured on its own floor first. These are the commitments we hold ourselves to.

Two members of the team planting a sapling against the plant wall

Environmental responsibility

  • Our objective is to reduce carbon emissions.
  • We have moved to new energy-efficient motors for our machines.
  • We have installed a variable frequency drive in our compressor to reduce electricity consumption.
  • We plan to install a 100 KW solar power plant to reduce our dependence on grid electricity.
Committed

Mobility vehicles for specially-abled people

For a start, we will provide five mobility vehicles with wheelchairs to specially-abled girls, free of cost.

Ambition

A dream of 1,00,000 entrepreneurs

We will mentor entrepreneurs with business ideas and products so they can start a business under ₹20 Lakhs, helping them avail government funding, with a goal of 1,00,000 entrepreneurs each generating an average revenue of ₹1 Cr.

In progress

Cancer treatment hospital

To allocate sufficient funds from our earnings to build a cancer treatment speciality hospital where treatment is done at minimum cost.

Let’s talk about what
you’re building.

For anything the list below doesn’t answer, talk to us directly.

Talk to us

Frequentlyasked questions

We build intelligent products, platforms, and solutions, from decision and learning systems to healthcare and operational tools, designed to solve real-world challenges. Built for measurable impact, sustainable growth, and better outcomes for businesses and people.